A creative leader with 20+ years experience in human-centered design solutions for brands big and small.
Throughout my career, I have collaborated with clients from diverse industries, specializing in branding and digital experiences. My approach is centered around iterative and human-centered design thinking, which enables clients to innovate effectively. I consistently strive to balance business objectives and customer needs, ensuring the results are thoughtfully crafted and effective.
Making A Creative Impact.
BOLSTERING BRANDS
Experience
I have built, managed, and developed diverse teams of CDs, ADs, Designers, Copywriters, and Developers while forging collaborative and inclusive creative cultures. I take pride in establishing long-lasting client relationships through sales, service, and thought leadership. I have successfully conceived, implemented, and owned processes that enhance efficiency, scalability, and creative effectiveness across diverse industries (B2C & B2B), ensuring teams and agencies operate intelligently and grow with purpose.
Skills
Creative direction
Creative team development & management
Digital experience design (strategy / UX / UI)
Brand creation, evolution, & extension
Omni-channel marketing campaigns
Identity and design system creation & governance
Motion graphics and animation
Art, photo shoot, & video shoot direction
Business development - pitch creation and presentation
Workshop design and facilitation
Senior leadership team
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